CEO And Executive Producer/MD
Tay Sánchez

Madrid, 70´

Born in Madrid. Founder and CEO at Harry, she as produced for the most important agencies in Spain

Seduced by directing, she did “Psicótico”, a project where she developed her most creative profile, making videoclips or shortfilms and video art pieces.

Having a degree in journalism from Complutense University, in 1995 she changed her course and began her career in Advertising in the production department at Gray Madrid working with the most important accounts

At the end of 1999 a new career change took her to Wind Productions as Executive Producer where she became a partner in the Company. She produced an award-winning campaign that marked a before and after in Spanish advertising with the film, “I love Laura” for Time BBDO and MTV, which won the first Platinum Sun also produced “History of a Beautiful Ad” by Leo Burnett and Prodis Foundation.

Four years ago she created her new own production company, Harry, a project with her most personal touch. With a very clear motto that has always been her purpose. “Harry, just good stories.”
Her passion about good publicity has always driven her to set herself to the high standards when producing. From taking care of the essence of the idea to closely working with the Director, seeking excellence in each project. The campaigns in which she has participated are among the most awarded.

In 2007 Deliciosa Calma for Campofrio by McCann became one of the most awarded campaigns, including a bronze Lion in Cannes as well as several awards collected in other Festivals.

She loves to sing in French, but she is ashamed to be heard. A night owl and cinephile, impassive before horror movies, she gets excited when she watches “Two for the road”. She is the official photographer at Harry, her family and herself.

Harry is her most personal professional project and she feeds up from it´s philosophy.

Mail —
tay@harryrules.com
Skype —
tay.harry
Phone —
+34 655815513
Mail —
tay@harryrules.com
Skype —
tay.harry
Phone —
+34 655815513
Executive Producer
Mario Padilla

Born in Malaga, capital of the Costa del Sol back in the sixties.

At the age of twenty he landed in NYC in the middle of the 80s. He entered the university and got a degree in Communications.

During those years he had the privilege of meeting artists like: Basquiat, Warhol, Clemente, Haring, Schnabel…
Today, he likes to think of himself as a serious collector as a result of meeting all those amazing people back then.
In addition, NYC gives you the extra edge in terms of personal and professional relationships. “If you can make it in New York, you can make it anywhere!”.

He returned to Spain at the beginning of the 90´s and started working in the world of advertising. From 1997 to 2002 he was a producer at Filmed Production´s. From 2002 to 2005 he was Executive Producer of his own company, The Circus, based in Malaga dedicated to the world of Service.

From 2005 to 2010 he was Producer for Twenty-four Seven working a lot in different countries, mainly Argentina and Spain, with director´s as Michael Haussman, Tony Kaye, Mike Newel, Spike Lee, Frédéric Planchon, John O´Hagen, Vaughan Arnell, Alex Winter, Neil Abramson… In 2010 he choose to take another step in his career and started working for the local market at Wind Production in Madrid.

After so many kilometers he finally reached his best destination: Harry. Since then, he has produced some of the most outstanding campaigns in Spain.

It’s been a while since he has been looking for a place to be a part of, and that’s Harry.

Mail —
mario@harryrules.com
Skype —
flimmaker
Phone —
+34 607517981
Mail —
mario@harryrules.com
Skype —
flimmaker
Phone —
+34 607517981
Producer
Lucas de la Rúa

El Mundo, 1981

Passionate about San Fermines, diving among sharks and dice games. He has travel to more than 60 countries and he is incombustible in all the major music festivals and performing arts shows.

In 2008, driven by the artistic education that his family brought him, he left the consultancy where he worked to begin his career in the audiovisual world. He studied film production and created Watergun: a group of filmmakers who in 3 years had headquarters in Madrid, London and Los Angeles.

He has collaborated with big productions companies in different countries, but without a doubt it was Colombia that most marked him. There he worked with Los Notarios (Bogotá) doing Local work and also running there in International Service area. In Bogotá he fell in love with the fruit street stalls, the ajiaco and the rumba played at Andrés Carne de Res.

In 2016 he met with Tay Sánchez and join Harry to rediscover his roots and feel at home.

Mail —
lucas@haryrules.com
Skype —
lucasdelarua
Phone —
+34 699 32 678
Mail —
lucas@haryrules.com
Skype —
lucasdelarua
Phone —
+34 699 32 678
Post Production Director
Néstor Costafreda

Valencia 1972

Harry´s taste, the smell of homemade food, Friday´s appetizer or the most sophisticated dinner.

He is Gastronomía de Oficina (Office Gastronomy).

He comes from a family oh advertises. He was train by his father, the director Ramón Costafreda Calle who own Oberón Films. In 1997 started his career at Wind Productions as Postproduction Director. Very soon he became a partner and one of the company most valuable asset given his creative nature.

Co-founder at Harry. He is an editor and the post- producer director, crazy about technology, sometimes even ahead of it. He knows how to identify the best professionals for each project. But without a doubt, the kitchen is his definite kingdom.

If one day you are lucky to enjoy his food, you will never want to leave. If you go on a trip, Nestor is your gastronomy guide. If you challenge him to cook a dish, it will be better than the original recipe.

Harry is his most personal project and he feeds himself of his philosophy. #gastronomiadeoficina

Mail —
nestor@harryrules.com
Skype —
unnombrecurioso
Phone —
+34 655815512
Mail —
nestor@harryrules.com
Skype —
unnombrecurioso
Phone —
+34 655815512
Financial Director
Rocío García

Manoteras, 70´s

All or nothing. Black or White. She likes movies and books but have to end badly. She listens to heavy music in order to escape, although she adores silence. She taught her children how to ride a bicycle, even though she has never ridden one. She only likes to walk if it is to climb a mountain in winter.

After working with the Education Ministry and Social Services of Madrid City Council, she created a social fundation for children with hearing disabilities.

After a break from the industry, she return to Harry to the world of advertising where she began in the 90s.

In her philosophy there are no average terms. That’s why she chose to be at Harry.

Mail —
admin@harryrules.com
Phone —
+34 914459265
Mail —
admin@harryrules.com
Phone —
+34 914459265
Office Manager
Flor Veidez

1992. Rodriguez Veidez Generation.

She received a call, made her suitcase and the next day she left home. Spontaneity defines her.

Chamaleon. That´s why she changes her hair color depending on the time of the year, as Clementine in “Forget about me”.

Impulsive and unpredictable, she remembered that out of the blues she decides to go to London on her own. She had a ball. Next year she went to Chicago and she loved it.

Her job: everything under control. When your head is gone, she puts her head, even if its for a selfie.

She is Harry´s clock hands.

Mail —
flor@harryrules.com
Phone —
+34 684 305 403
Mail —
flor@harryrules.com
Phone —
+34 684 305 403